Ellie Hammond launched Boldly Lacquer in Machias after developing a nail allergy during the pandemic and struggling to find polish that met her standards. That experience sparked her passion for creating “10-free” nail lacquers, formulated without many of the harsh chemicals found in conventional products.
Posts Tagged: brand identity
Choosing the Right Business Name
Part 7 of the “Things we wish we knew” blog series By: Tina Oddleifson, Business Advisor Your business name can be a cornerstone of a successful and memorable brand, or it can lead to unforeseen complications. For some clients, choosing the wrong name has resulted in administrative hassles, marketing missteps, and even cease-and-desist orders. To… Read more »
MainelyNP Primary Care – South Portland
Amy Brown, a dedicated nurse practitioner from South Portland, Maine, has always been passionate about healthcare. With over 20 years of experience in the field, she dreamed of providing more personalized and comprehensive care to her patients. This dream led her to establish MainelyNP Primary Care, a direct primary care practice offering a subscription-based model… Read more »
Developing Your Brand Identity
Did you know that establishing your brand identity is crucial to your marketing strategy and helps you better articulate your brand image? After all, the brand’s personality and originality are what people remember about your company and how your customers recognize and experience your business.