Posts Tagged: Christina Tina Oddleifson

How to Reach Your Customers

Decorative imagery - hand with magnifying glass over wooden cutouts of people - identifying target market

Part 4 of the “Things we wish we knew” Blog series By: Tina Oddleifson, Business Advisor   “If you market to everyone, you’ll market to no one”  – Famous Marketing Guru As business advisors, we review a lot of business plans. One thing we see regularly are marketing plans with vague references to social media… Read more »

Create realistic financial projections

Part of a financial spreadsheet with pen and calculator

Part 3 of the “Things we wish we knew” Blog series By: Tina Oddleifson, Business Advisor   We get it, you’re an artist, a baker, or love working on cars.  You’ve decided to start a business doing what you love, and you plan to let someone else worry about the financial details later.   But when… Read more »

New Federal Reporting Requirements for LLCs and Corporations

If you have an LLC, corporation, or other entity registered through the Maine Secretary of State, you’ll want to know about your obligations under the federal Corporate Transparency Act. On January 1, 2024 the Corporate Transparency Act went into effect requiring millions of small businesses to register with the US Treasury’s Financial Crimes and Enforcement… Read more »

Essential Steps Before You Start a Business

Lightbulb and crumbled paper to represent starting a business

Part 1 of the “Things we wish we knew” Blog series By: Tina Oddleifson, Business Advisor When we asked Maine SBDC Business Advisors about the biggest mistakes they see new business owners make (including themselves) many of the responses boiled down to the same essential thing: Moving forward before you are ready. We’ve all been… Read more »

Fantastic Beasts – Sebago

Dr. Sarah Spindell of Fantastic Beasts Veterinary Care holding a black and white cat.

As many small business owners know, being “customer-focused” is key to business success.  This means always thinking about ways to improve your customer’s experience and solve their problems. But when your customers are beloved dogs, cats, guinea pigs, rabbits, goats, and “other small furries” you want them to have the best experience possible.  That’s why… Read more »