Mourning Ventures of Maine

Client: Lisa Joy White

Business: Mourning Ventures of Maine

Location: Dover-Foxcroft

County: Piscataquis

Client Since: March 2025

Business Advisor: Alison Lane

Lisa Joy White founded Mourning Ventures of Maine to offer personalized, evidence-based grief care and advance life planning support to individuals and communities as well as workplace consultations rooted in grief-informed practices.

Despite her strong conviction, Lisa faced a common challenge: Uncertainty about whether people would pay for services that were unfamiliar or misunderstood. She had many questions and lacked the resources to conduct the market research she needed. That’s when she reached out to Maine SBDC Center Director and Business Advisor Alison Lane.

Lisa credits her advisor and Maine SBDC webinars with helping her overcome doubts and identify the value of her work. She is confident that her services will continue to make a difference for many Mainers navigating difficult life transitions.

“I would not be ‘open for business’ if not for SBDC,” Lisa shared. “Working with Alison has helped me to be much more confident, not just in my abilities to run my business but also in accepting that I have the right to ask for payment for the professional services I offer.”