In order to successfully launch and grow your business, you’ll need to attract and retain customers. Business owners should carefully plan their marketing strategies. For more specific assistance, please contact a Maine SBDC business advisor.
Sample Marketing Plans
Download a sample marketing plan that demonstrates the basic components of each section of a marketing plan. Click here to download. In addition, download accompanying documents: Expense Budget and Sales Forecast.
In addition, Mplans.com contains the largest single collection of free sample marketing plans online. Visit their site.
Free Marketing Online Workshops
Maine SBDC has free online workshops on marketing your small business, e-marketing and social networks and customer service. Click here to visit our online workshops.
Getting Started with Social Networking
There are so many ways to use the internet to market your business. Finding the proper channel to reach your customers is important. Inc. put together a great Business Owner’s Social Media Toolkit.
Good customer service leads to satisfied, repeat customers. The University of Maine has created a Welcome Maine Quality Service Training certification program. Visit their site for more info.
Maine Products Marketing Program (MaineMade) – The Maine Products Marketing Program (MPMP), a program of the Maine Department of Economic and Community Development, builds recognition for hundreds of exceptional Maine made products, their producers, and Maine’s industries in general. MPMP is open to all qualified Maine producers. A selection process is in place to ensure that high quality, Maine products from reliable producers are part of the program. Visit their site for more details.
Trade Associations in Maine:
Environment & Energy Technology Council of Maine – www.e2tech.org
Maine Aquaculture Association – www.maineaquaculture.com/
Maine BioScience – www.mainebioscience.org
Maine Brewers’ Guild – www.mainebrewersguild.org
Maine Built Boats – www.mainebuiltboats.org
Maine Campground Owners Association – www.campmaine.com
Maine Crafts Guild – www.mainecraftsguild.com
Maine Forest Products Council – www.maineforest.org
Maine Grocers & Food Producers Association – www.mgfpa.org
Maine Innkeepers Association – www.maineinns.com
Maine Maple Producers Association – www.mainemapleproducers.com
Maine Marine Trades Association – http://mainemarinetrades.com/
Maine Organic Farmers & Gardeners Association – www.mofga.org
Maine Potato Board – www.mainepotatoes.com
Maine Pulp and Paper Association – www.pulpandpaper.org
Maine Restaurant Association – www.mainerestaurant.com
Maine Tourism Association – www.mainetourism.com
Maine Wood Products Association – www.mwpa.org/
Manufacturers Association of Maine – www.mainemfg.com
Retail Association of Maine – www.retailmaine.org
United Maine Craftsmen – www.unitedmainecraftsmen.com
Wild Blueberry Commission of Maine – http://wildblueberries.maine.edu/